Licensing your music for commercial use

Copyright & Licensing

Licensing your music for commercial use can be a significant revenue stream and exposure opportunity. This guide explains the different types of licenses and how SeemDistro can help you secure licensing deals.

Types of Music Licenses

Synchronization (Sync) License

  • Allows music to be synchronized with visual media
  • Used for TV shows, films, commercials, video games, etc.
  • Negotiated as a one-time fee or royalty arrangement
  • Involves both composition and master rights

Master Use License

  • Permission to use a specific recording
  • Works in conjunction with sync license
  • Controlled by the sound recording copyright owner

Performance License

  • Covers public performance of music
  • Collected by Performance Rights Organizations (PROs)
  • Generated when licensed content is broadcast

Mechanical License

  • Permission to reproduce and distribute compositions
  • Required for cover songs and physical/digital distribution
  • Often handled through distribution platforms

Commercial Use License

  • For business use (stores, restaurants, etc.)
  • Often managed through PROs and licensing platforms
  • Rates vary based on business size and usage

Licensing Opportunities

Film and Television

  • Feature films and documentaries
  • TV shows and series
  • Streaming original content
  • Commercials and trailers

Digital Media

  • YouTube videos
  • Social media content
  • Podcasts
  • Mobile apps and games

Advertising

  • TV commercials
  • Radio spots
  • Internet/social media ads
  • In-store promotional videos

Video Games

  • Background music
  • Theme songs
  • Interactive game elements
  • Trailers and promotional content

Business Use

  • Retail background music
  • Corporate videos
  • Hold music
  • Training materials

How SeemDistro Helps with Licensing

SeemDistro Sync Licensing Program

  • Opt-in program for all distributed artists
  • Music is pitched to music supervisors, producers, and content creators
  • Our team actively promotes your catalog to licensing opportunities
  • No exclusive commitment required

Revenue Split

  • 80% to the artist
  • 20% to SeemDistro for facilitation and administration
  • Paid through your regular royalty payments
  • Transparent tracking through your dashboard

Enhanced Licensing Profile

  • Complete the licensing questionnaire in your dashboard
  • Add instrumental versions of your tracks
  • Provide 15, 30, and 60-second cut versions
  • Tag your music with moods, themes, and keywords
  • Add stems when possible for maximum flexibility

Getting Your Music License-Ready

Technical Requirements

  • High-quality master recordings (WAV format)
  • Instrumental versions of vocal tracks
  • Clean versions of explicit tracks
  • Clear edit points for potential cuts
  • Proper copyright registration and metadata

Artistic Considerations

  • Universal emotional themes often license well
  • Consider creating purpose-specific music
  • Authentic, genuine music performs better than "stock music" attempts
  • High production quality is essential

Legal Requirements

  • Clear chain of title (documented ownership)
  • All collaborators need to approve licensing
  • Split sheets for all contributors
  • Rights must be fully cleared (including samples)

Setting Your Licensing Terms

As the copyright owner, you can set parameters:

Exclusivity

  • Non-exclusive: Most common, allows multiple licenses
  • Exclusive: Higher paying but restricted to one licensee
  • Limited exclusivity: Exclusive within specific industries

Territory

  • Worldwide
  • Regional (North America, Europe, etc.)
  • Country-specific

Duration

  • Perpetuity (forever)
  • Fixed term (1, 3, 5 years)
  • Single-use

Media Limitations

  • All media
  • Specific platforms only
  • With or without modification rights

Pricing Guidelines

While rates vary widely based on many factors, general ranges include:

  • Student/Independent Films: $50-500
  • Online Content: $100-1,000
  • TV Show: $500-5,000
  • Major Film: $10,000-500,000+
  • National Commercial: $10,000-1,000,000+

Licensing Success Strategies

  1. Create Licensable Music
  • Write with universal themes
  • Produce high-quality recordings
  • Create various versions and edits
  1. Build Your Catalog
  • More music means more opportunities
  • Diversity in style and mood increases potential uses
  1. Network
  • Connect with music supervisors
  • Attend industry events
  • Join licensing-focused organizations
  1. Optimize Metadata
  • Use descriptive keywords
  • Tag with accurate genres and moods
  • Make your music easily searchable
  1. Be Business-Ready
  • Understand contract terms
  • Respond quickly to opportunities
  • Have all paperwork organized and ready

For more information or to discuss specific licensing opportunities, contact our sync licensing team at licensing@seemdistro.com.

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