Release Timeline

Distribution Process

Properly planning your release timeline is crucial for a successful music launch. This guide explains the typical timeline from submission to release and helps you plan effectively.

Overview of the Distribution Process

  1. Submission: You upload your music and provide all necessary information
  2. Verification: Our team reviews your submission for quality and completeness
  3. Distribution: Your music is delivered to all selected platforms
  4. Ingestion: Platforms process and prepare your music for release
  5. Release: Your music becomes available to listeners on the release date

Recommended Timeline

For optimal results, we recommend the following timeline:

4-6 Weeks Before Release Date

  • Submit your music to SeemDistro
  • This gives ample time for:
  • Quality check and metadata verification
  • Distribution to all platforms
  • Platform ingestion processes
  • Pre-save campaign setup
  • Pitching to playlists
  • Marketing and promotion

3-4 Weeks Before Release Date

  • Set up pre-save campaigns
  • Begin teasing the release on social media
  • Submit to playlist pitching services
  • Prepare promotional materials

2 Weeks Before Release Date

  • Your music should be ingested by all platforms
  • Finalize all promotional activities
  • Schedule social media posts
  • Contact media for potential coverage

1 Week Before Release Date

  • Verify your release is properly scheduled on all platforms
  • Intensify social media promotion
  • Send newsletter to your fans
  • Final push for pre-saves

Release Day

  • Share links across all your channels
  • Engage with fans and encourage sharing
  • Monitor your release across platforms

Platform-Specific Timelines

Different platforms have different processing times:

  • Spotify: 3-7 days for ingestion
  • Apple Music: 5-8 days for ingestion
  • Amazon Music: 3-5 days for ingestion
  • YouTube Music: 5-10 days for ingestion
  • TikTok: 7-14 days for ingestion
  • International Platforms: Up to 3 weeks for some territories

Expedited Distribution

In special circumstances, we offer expedited distribution:

  • Standard Plan: Not available
  • Premium Plan: 7-day rush delivery ($25 fee)
  • Pro Plan: 3-day rush delivery (included in plan or $50 fee)
  • Label Plan: 24-hour rush delivery (included in plan)

Note: Expedited distribution guarantees faster delivery to platforms but doesn't guarantee faster platform ingestion.

Friday Releases

The global standard release day is Friday. We strongly recommend scheduling your release for a Friday to:

  • Align with new release playlists
  • Maximize your full first week of streams
  • Qualify for charts that track Friday-Thursday listening periods

Delays and Issues

Occasionally, delays may occur due to:

  • Incomplete or incorrect metadata
  • Copyright conflicts
  • Low-quality audio or artwork
  • Platform-specific technical issues

If any issues arise, we'll notify you promptly with instructions on how to resolve them.

Pre-Saves vs. Pre-Orders

  • Pre-Saves: Available for streaming platforms, allow fans to save the release before it's available
  • Pre-Orders: Available for download stores like iTunes, allow fans to purchase before release

Both options are automatically set up when you schedule a release at least 2 weeks in advance.

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Continue to Metadata guidelines and best practices

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